
Schedule posts and analyze performance across channels.
Buffer Essentials lets individuals and small teams plan posts ahead of time across multiple social networks, then review performance in simple analytics dashboards. Per‑channel pricing keeps costs low for small setups while still unlocking unlimited scheduling and engagement tools. **Key Features:** • Scheduling across major social networks • Calendar view and queue management • Post‑level analytics and reports • Landing page builder and link shortening • AI‑assisted captions on supported plans